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Privacy Policy
Last updated: August 2026
Daily Improvement America ("we", "us", "our", "the Platform") respects your privacy and is committed to protecting the personal data you share with us. This Policy explains what we collect, why, how it's used, who it's shared with, and the rights you have over it. It's written to reflect exactly what this Platform actually does — not generic boilerplate.
1. Who We Are
Daily Improvement America is an educational and mentorship platform based in Kenya, offering courses, a jobs portal, an AI mentor, and a premium membership covering wealth-building, technology, and agriculture education.
2. Information We Collect
2.1 Information you give us directly
- Account details: full name, email address, WhatsApp/phone number, and a password (which we never store in plain text — only a one-way cryptographic hash).
- Onboarding interview responses: your answers to our diagnostic evaluation, which may include information about your income bracket, financial habits, career background, and personal goals. This is used to personalize your experience and is treated as sensitive.
- Payment-related information: for M-Pesa payments, your phone number and transaction reference are shared with our payment processor (PayHero) to confirm payment — we never see or store your M-Pesa PIN. For crypto payments, we only see the wallet address you send from and the transaction reference you provide us; we do not custody or process the payment ourselves.
- Conversations with the Blueprint Mentor: messages you send to our AI mentor feature are processed by Anthropic's Claude API to generate a response. See Section 4 for how this is handled.
- Content you submit: job postings, job applications, uploaded resumes, and any messages sent through the Jobs Portal.
2.2 Information collected automatically
- Basic technical data such as browser type and general activity logs, used only for security, debugging, and fraud prevention — never for advertising or ad-tracking.
- A single authentication cookie (httpOnly, not readable by JavaScript) used solely to keep you logged in. We do not use third-party advertising or tracking cookies.
3. How We Use Your Information
- To create and secure your account, including email and WhatsApp verification (2FA) at registration and periodic re-verification for your security.
- To provide access to courses, track genuine progress, and calculate your leaderboard points and loyalty rewards.
- To process Premium subscription payments and activate access once payment is confirmed.
- To operate the referral and loyalty points system, including attributing successful referrals correctly.
- To operate the Jobs Portal, connecting job postings with applicants.
- To provide the Blueprint Mentor AI chat feature.
- To detect and prevent fraud, abuse, and unauthorized access attempts.
- To communicate with you about your account, security notices, or platform updates.
4. Third Parties We Share Data With
We work with a small number of specific third-party services, each for a specific, limited purpose:
- PayHero — processes M-Pesa payments for Premium subscriptions.
- Twilio — delivers WhatsApp verification codes during registration.
- Our email provider (SMTP) — delivers email verification codes at registration and during periodic login re-verification.
- Anthropic — powers the Blueprint Mentor AI chat feature. Messages you send to the mentor are processed by Anthropic's Claude API to generate a reply.
- Coursebox — hosts and delivers the actual course content shown inside each course page.
We do not sell your personal data to anyone, for any purpose.
5. Data Retention
We keep your account information for as long as your account remains active, plus a reasonable period afterward to comply with legal obligations, resolve disputes, and enforce our agreements. You can request deletion of your account and associated data at any time (see Section 7).
6. Security
We take real, concrete security measures, including: passwords hashed with bcrypt (never stored or logged in plain text); two-factor verification (email and WhatsApp) at registration; mandatory re-verification every 24 hours to keep sessions fresh; rate limiting and account lockouts against repeated failed verification attempts; and HTTPS encryption for all traffic to and from the Platform. No system is perfectly secure, but we treat your data with real care, not just a policy statement.
7. Your Rights
Under Kenya's Data Protection Act, 2019, you have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate or outdated data.
- Request deletion of your data, subject to legal or legitimate business retention needs.
- Object to certain uses of your data.
- Request a copy of your data in a portable format.
- Lodge a complaint with the Office of the Data Protection Commissioner (ODPC), Kenya, if you believe your rights have been violated.
To exercise any of these rights, contact us using the details in Section 10.
8. Children's Privacy
This Platform is intended for users aged 18 and older. We do not knowingly collect personal data from anyone under 18. If you believe a minor has registered an account, please contact us so we can investigate and remove it.
9. Changes to This Policy
We may update this Privacy Policy from time to time as the Platform evolves. Material changes will be reflected by updating the "Last updated" date at the top of this page.
10. Contact Us
For any questions about this Privacy Policy or your data, reach us through the WhatsApp channel linked on our homepage, or via the contact details provided at registration.